Success on the football pitch and in winnings the rights to host events can help boost GDP, retail sales and tourism figures, according to a new report from the Dubai Sports Council launched for the Dubai International Sports Conference.
The report, which covered a number of economic factors linked to football, found that there was a boost of between $2.4 and $4 million to domestic consumption in World Cup hosts Russia during the event.
Additionally, a total of 1.5 million tourists travelled to Russia for the event, each of whom is estimated to have spent an average of between $5,000 and $8,000 on accommodation, food, entertainment and souvenirs.
The report also found that there was a 1 percent increase in Russia’s average per capita income during the event.
The report also noted that Croatia – which came in second place at the event after falling to France in the final – experienced an immediate surge in interest from potential tourists, with the website of the Croatian National Tourist Board experiencing a 250 percent increase in visitors on the day of the final.
The report noted that this was likely at least partly driven by a promotional campaign featuring players from the country’s national team.
In France, the report found there was a 40 percent increase in the number of TV sets sold in France between May and June 2018. Additionally, during June, there was a 20 percent recovery rate in French restaurants.
(Source: Arabianbusiness.com YouTube channel)